🎉  Congrats! You're a Tier 2 Speaker 🎉

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LET’S INCREASE THOSE CONVERSIONS FROM THE STAGE!

As a Tier Two speaker, you’re ready to speak from the stage so you can sell. Your goal is to reach the right audiences so you can boost the sales side of your business. It is a strategic marketing activity that helps you increase revenue on the back end of your presentation.

AS A TIER two SPEAKER, YOU…

📣Are ready to scale your business even more with speaking, so that you can share your ideas with people who would benefit from them most. 

📣Have clear goals for your speaking efforts, such as building up your client roster, selling a course or program, selling products, and so on.

📣 Can step away from your business as needed, since you’re no longer trading dollars for hours. 

📣 Are seen as the expert in your specific industry or chosen subject matter, 

📣Are ready to find more of the right speaking opportunities, and are open to traveling if needed.

CONCERNS OF A TIER two SPEAKER:

🤔 You have more speaking opportunities to choose from now, but you want to book the most impactful and revenue-driving engagements. You're wondering which opportunities to take, and how to turn down the ones that aren't in line with your higher-level goals.

🤔Many of the speaking opportunities coming your way now will likely be unpaid, or limited pay, and may involve out-of-pocket expenses. You're not sure how to calculate ROI on an event, or how much you should even charge to turn a profit. You don’t have time or money to waste, so if you’re going to speak, you want it to be worth your time! 

🤔 At this stage, it’s even more crucial that your presentations are made with the intention of conversions. Whether you’re hoping to increase book sales, grow your email list, encourage program signups, or grow your following on social media, your talk needs to be on point. 

🤔You want to throw your name in the hat for larger paid industry conferences, or move closer to "circles of influence." You're not sure how to properly network, make connections, and uplevel your engagements without feeling gross about schmoozing or cold pitching.

Now that we know where you're at on your speaker journey...

LET’S TALK ABOUT WHAT YOU NEED NEXT

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As a Tier Two speaker, you don't have to accept every opportunity that comes your way. Your time and energy is precious, so reserve them for the engagements that make the most sense for your business!

Your main concerns as a Tier One speaker should be:

  • Getting in front of the right audiences in order to drive sales

  • Having a structured, strategic talk that converts

  • Sticking to the speaking strategy you’ve already crafted for yourself

  • Feeling confident when booking big onstage opportunities that can scale your biz

You may not be making big bucks or getting reimbursed for your expenses yet. However, be willing to invest a little to get in front of your ideal customers! Every opportunity you accept should help you reach the right audience, increase conversions, or both.

RESOURCES FOR TIER two SPEAKERS

BINGE THE PODCAST

Need help pitching your talk with confidence? Wanna learn how to get your pitches read and responded to? Episode 89: How to Book More Speaking Opportunities of the Speak to Scale Podcast can help!

And if you wanna know what your speaker fee actually includes, as well as how to price your speaking so you can turn a profit, Episode 203: What to Include In Your Speaker Fee? is a great place to start.

For more tips on booking engagements and refining your presentation for your audiences, subscribe to The Speak to Scale Podcast! You'll get insights into how speaking can scale your business, how to find opportunities, and public speaking tips from real entrepreneurs and biz owners who are speaking every day.

DRIVE CONVERSIONS WITH YOUR TALK

Driving conversions and increasing awareness through your online presence is a huge help, but you also need a talk that encourages your audience to take action! A truly great presentation doesn’t just hit your audience in the feels or make you memorable. It converts for your biz, too.

If you want to write an impactful presentation that can be used for different events, types of talks, or audiences, you need Build Your Presentation: Talk Templates. Procrastinating on writing? Scared of leaving out key info in your talk? Our talk templates will help you write an amazing presentation using our signature outline and process!

GET ON THE STAGE

You wanna see your Google calendar filled with speaking engagements, right? But let’s make sure that you’re spending your time and energy on the right opportunities for you. Opportunities that will increase conversions or leads, help you accomplish your business goals, and reach the right people.

Our Book More Speaking Engagements Guide will show you how to find those opportunities! It’ll also introduce you to unconventional engagements you might not have considered (or known about!). With our guide, you’ll also learn how to handle incoming speaking requests, as well as how the pitching process works. Get ready to speak on more stages, friend!

MIC CHECK, ONE TWO

Let’s say podcast interviews are the right speaking opportunities for you. There’s just something about connecting with a podcast audience and delivering a more in-depth, personal presentation. How do you get interviewed on more podcasts?

Our Podcast Pitch & Guest Bundle has everything you need to know about scaling your biz via speaking on podcasts! The pitching process for podcasts, preparing for your presentation, crushing your interview…this bundle is for you.