Ep 93: How to Outsource Your Pitching (ft. The Chad)
Hey friends! Welcome back to another episode of the speak to scale podcast. In this episode we're talking about how to outsource your pitching for getting featured on podcasts. As business owners, it’s always preached to us that we need to outsource things in our business to free up time to and stay in our zone of genius. I completely agree with this theory, but when it comes to pitching podcasts we've been sold a lie. We've been told that we should hire some agency or assistant to get our message in front of as many podcasts as possible. What we don't see when employing this method of efficiency is what it actually looks like on the receiving end. In this episode we're going to take you behind the scenes and share with you exactly what it's like for us as podcast hosts to get those types of pitches in our inbox. We want to share what it feels like to receive “spray and pray” pitches and share some best practices on how you can improve your pitches and get featured on more podcasts so I brought on our podcast manager, the one and only “Rad Dad Chad” to give us some insight on the matter. Enjoy!
If you loved this episode and it motivated you to add speaking to your business, I’d love for you to leave me some positive feedback on iTunes and tell me about your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag us @thecreativespeakerpodcast.
Episode takeaways you don’t want to miss:
Why you should be defending your audience when it comes to who you have on a podcast you’re hosting.
Why the spray and pray method of pitching is a HORRIBLE idea and will NOT get you the results you’re after.
The correct and impressive way to pitch a podcast you want to be on.
Your podcast pitch could possibly be a first impression. You never get a second chance at a first impression…. The importance of making your pitch count!
Why outsourcing our pitching can be a very bad idea.
How to properly outsource your pitching if you decide to go that route.
Why you need to invest some time understanding audience of the podcast you’re pitching.
Reminder: Take a screenshot of your itunes review and email it to hello@jessicarasdall.com to be entered to win a free speaker strategy session
Resources mentioned in this episode:
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