206: Finding Support Along Each Phase of Your Speaker Journey

If you’re listening to this podcast or reading these show notes, there’s a good chance you could already use a little help scaling your speaking. You feel amazing in front of an audience, but you’re unsure if your speaking opportunities are the best for your business. Or your calendar is booked out with engagements, but you’re not getting any new leads or clients.

You don’t have to go on your speaker journey alone! You can and should find support, whether you’re a new speaker crafting your story, a seasoned speaker optimizing your process, or somewhere in between.

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Give yourself permission to seek support

First things first? Give yourself permission to seek the support you need, my friend. 

Speaking doesn’t have to be this huge, difficult endeavor that you take on alone. If you can make things easier for yourself by finding support from others, why not? You’re not taking a shortcut or doing things the easy way — you’re streamlining the process to success.

You don’t have to be completely new at speaking or “failing” in order to get help. You don’t need to be on the verge of burnout, either. (In fact, I recommend you don’t wait until you’re overcommitted and overextended to get help.) 

You might be great on stage and can also benefit from a different strategy! You might have a solid speaking strategy in place but need help honing your presentation. No matter where you are in your journey, you can benefit from a little speaker support.

What your speaker journey might look like

Speaking isn’t a one-size-fits-all thing. One person’s speaking strategy won’t look exactly like someone else’s. 

More importantly, one person’s speaking strategy will always evolve as they move through their speaking journey. Things won’t always go to plan. And your goals and ambitions for speaking may change! It’s part of what makes a speaking strategy unique to the speaker.

However, a typical speaker journey often follows the same steps. Or at least, at The Public Speaking Strategist, we like to outline the journey in four specific phases:

  • Phase 1: Laying your foundation by researching your audience, choosing speaker topics, and writing your story

  • Phase 2: Crafting your talk through presentation development and building slide decks

  • Phase 3: Marketing and sales by researching events, crafting pitches, and building a speaker webpage

  • Phase 4: Delivery and optimization by optimizing all your speaker workflows, so you can increase your referrals/rebookings and make real revenue

Based on our signature four-part framework, these phases reduce overwhelm and keep you focused on speaking with purpose — so that you get results for your business and for your audience through speaking.

Get the support you need from The Speak to Scale Shop

You might be thinking, “Okay, those phases make the speaker journey sound nice and organized…but what should I do based on the phase I’m in? I need more help!”

We’ve got you covered. You need tailored support that meets you exactly where you are and guides you forward on your journey. That’s why we created…The Speak to Scale Shop!

Here’s a glimpse of what you can find in The Speak to Scale Shop based on your current phase in your speaker journey.

Phase 1

Build a solid foundation for speaking by getting clear on why you want to speak. What difference do you want to make for people? What do you want to accomplish for your business?

With your “why” in mind, you’ll be ready to choose speaking topics that feel authentic and right for your core message. Set Your Speaker Topic can help you do that!

Phase 2

Once you’ve laid that foundation, you can craft a signature presentation with confidence. Not just any presentation, but one that’s designed to connect, convert, and deliver a transformation for your audience. Our Build Your Presentation: Talk Templates make it easy-peasy.

Phase 3

You wanna be that go-to speaker for your dream events, right? You have the strategy and signature talk. Now you can find the best opportunities and fill your calendar with our Book More Speaking Engagements Guide.

Phase 4

If you book just one engagement, you can replicate that success. Turn one speaking opportunity into three. Truly scale your speaking career to make it a real revenue stream! Learn how to finetune your system for speaking with The Business of Speaking: Speaker Workflow!

We are so freaking excited to debut these products to y’all. And we can’t wait to see you take steps forward on your speaker journey with them! If you’re curious to see what else the shop has for you, make sure you browse all the products!

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